YouTube Upgrade Includes Sharing Videos with Twitter
The ability to share Twitter feeds is among the latest batch of changes unveiled this week at YouTube, which Alexa, a Web traffic analyzer, ranks as the world’s third most popular Web property after Yahoo and Google.
Given that so many people are on Twitter these days, YouTube said it has added Twitter to the share options so users can easily send a video into their Twitter streams. Other YouTube video-sharing options include Facebook, MySpace, Digg and Hi5.
When users click to share with Twitter, a pop-up window opens that routes users to their twitter accounts and formulates a Tweet telling recipients to “check out this video,” with the title and URL added to the message.
“This was a big internal request, but we know many of you asked for it, too,” YouTube’s development team said. “We don’t currently shorten the video URL automatically, but hope to get to it down the road.”
A Wider Strategy
YouTube owner Google announced last December that it had integrated Twitter with its Google Friend Connect — an online service that gives users the ability to connect with friends on different Web sites. “This means that when you join a friend-connected site, you can choose to use your Twitter profile, discover people you follow on Twitter who are also members of the site, and quickly tweet that you have found a cool Web site,” said product manager Mussie Shore.
Google’s latest moves to include Twitter capabilities is just one part of the search giant’s wider strategy of making it easier for users to share content as well as make comments about video clips, articles and blogs in a way that is readily accessible to their friends. Earlier this month, Google unveiled a slew of new features, such as the ability to choose friends and share items with a…